When was Instagram Created

When was Instagram Created

Instagram is an American photo and video sharing social networking service founded by Kevin Systrom and Mike Krieger. In April 2012, Facebook Inc. acquired the service for approximately US$1 billion in cash and stock.

History of Instagram

Instagram is a photo and video-sharing social media application that was founded by Kevin Systrom and Mike Krieger and launched on October 6, 2010. In 2009, Kevin systrom, a 27- years old Stanford University graduate was working at Nexstop, a travel recommendation startup. Systrom had no knowledge about computer science at that time, but he learned to code on the weekends and nights while still working. He built a prototype app called Burbon inspired by his love of whiskey and Bourbons.

The Burbon app allowed users to check in, post their plans, and share photos. Although at the time, location-based check-in apps were very popular, the photo-sharing feature of Burbon was unique. When systrom and Krieger realized that Burbon was too similar to an app called Foursquare, they refocused their app on photo-sharing, which had become a popular feature among Burbn users. They renamed the app Instagram, a portmanteau of “instant camera” and “telegram”.

The first Instagram post was a photo of South Beach Harbor at Pier 38, posted by Mike Krieger at 5:26 PM on July 16, 2010. Systrom shared his first post, a picture of a dog and his girlfriend’s foot, a few hours later at 9:24 PM. It has been wrongly attributed as the first Instagram photo due to the earlier letter of the alphabet in its URL. On October 6, 2010, the Instagram iOS app was officially released through the App Store and racked up 25,000 users in one day.

Major Funding and turnover of Instagram On March 5, 2010, Systrom closed a $500,000 seed funding round with Baseline Ventures and Andreessen Horowitz while working on Burbon. Josh Riedel joined the company in October as Community Manager, Shayne Sweeney joined in November as an engineer, and Jessica Zollman joined as a Community Evangelist in August 2011. In February 2011, it was reported that Instagram had raised $7 million in Series A funding from a variety of investors, including Benchmark Capital, Jack Dorsey, Chris Sacca (through Capital fund), and Adam D’Angelo. The deal valued Instagram at around $20 million. In April 2012, Instagram raised $50 million from venture capitalists with a $500 million valuation.

How Instagram became popular

On April 3, 2012, Instagram released a version of its app for Android phones, and it was downloaded more than one million times in less than one day. On April 9, 2012, Facebook, Inc. bought Instagram for $1 billion in cash and stock with a plan to keep the company independently managed. On September 6, 2012, the deal between Instagram and Facebook officially closed with a purchase price of $300 million in cash and 23 million shares of stock. The app allows users to upload media that can be edited with filters and organized by hashtags and geographical tagging. Posts can be shared publicly or with pre-approved followers. Users can browse other users’ content by tags and locations and view trending content.

Venture Capital Funding

A crucial turning point came in March 2010 when Systrom attended a party for Hunch, a startup based in Silicon Valley. At the party, Systrom met two venture capitalists from Baseline Ventures and Andreessen Horowitz. After showing them the prototype of his app, they decided to meet for coffee to discuss it further. After their first meeting, Systrom decided to quit his job and focus on Burbn. Within two weeks, he had raised $500,000 in seed funding from both Baseline Ventures and Andreessen Horowitz to further develop his entrepreneurial venture.

This seed funding allowed Systrom to start building a team of people to support his venture; the first to join him was 25-year-old Mike Krieger. Also a Stanford graduate, Krieger had previously worked as an engineer and user-experience designer at the social media platform Meebo. The two knew each other from their time as students at Stanford.

Pivot to a Photo-Sharing Application

After Krieger joined, the two reassessed Burbn and decided to focus primarily on one thing: photographs specifically taken on mobile devices. They carefully studied leading apps in the photography category at that time. For Krieger and Systrom, the Hipstamatic app stood out to them because it was popular and had interesting features that you could apply to photographs, such as filters. However, it lacked social media-sharing capabilities; Systrom and Krieger saw potential in building an app that bridged Hipstamatic and a social media platform like Facebook.5

They took a step backward and stripped Burbn down to its photo, commenting, and “liking” functions. It was at that time that they renamed their app Instagram, combining the words instant and telegram. They also began focusing on improving the photo-sharing experience. Their intention for the app was that it would be minimalist and require as few actions as possible from the user. After eight weeks of fine-tuning the app, they gave it to friends to beta test and evaluate its performance. After resolving some errors in the software, they brought it to launch.

Launch of the iOS App

The Instagram app was launched on Oct. 6, 2010, and racked up 25,000 users in one day. At the end of the first week, Instagram had been downloaded 100,000 times, and by mid-December, the number of users had reached one million. The timing of the app’s release ended up being fortuitous because the iPhone 4– featuring an improved camera–had launched just a few months earlier, in June 2010.

Series A Funding

After the rapid rise in Instagram’s user base, more investors became interested in the company. In February 2011, Instagram raised $7 million in a Series A funding round. One of their investors was Benchmark Capital, which valued the company at around $25 million. In addition to institutional investors, the company attracted the attention of other leading companies in the social media technology industry, including Twitter and Facebook.9

Although this new round of financing gave Systrom and Krieger the opportunity to hire more people, the founders decided to keep the company really small, with barely a dozen employees.

Systrom knew Jack Dorsey, the co-founder of Twitter, from his time as an intern at Odeo. Dorsey expressed a strong interest in the company and pursued the idea of acquiring Instagram. Twitter reportedly made a formal offer of around $500 million in stock, but Systrom declined the offer.


What year did Instagram become popular?

Instagram launched as an iOS app in 2010, and became available for Android users in 2012.

What was Instagram originally created for?

The pair were inspired by their shared love of technology and photography, and after abandoning a prototype app, they launched Instagram as a simple way to share good-looking, edited, photographs. It was an immediate success, gaining one million users in its first couple of months.

Who was the first person on Instagram?

On July 16, 2010, Instagram CEO and co-founder Kevin Systrom uploaded the first photo to the app, which was called Codename at the time. It might shock no one that the primary picture was a photograph of a puppy.

Who created Instagram and when was it started?

In 2010, Systrom co‑founded the photo-sharing and, later, video-sharing social networking service Instagram with Mike Krieger in San Francisco, California

When did Instagram become popular

Originally launched for iOS in October 2010, Instagram rapidly gained popularity, with one million registered users in two months, 10 million in a year, and 1 billion as of June 2018.

When was Instagram launched in India

The Instagram app was launched on Oct. 6, 2010, and racked up 25,000 users in one day.

First Instagram post

The first Instagram post was a photo of South Beach Harbor at Pier 38, posted by Mike Krieger at 5:26 PM on July 16, 2010. Systrom shared his first post, a picture of a dog and his girlfriend’s foot, a few hours later at 9:24 PM.

Who is the owner of Instagram 2021

Instagram is an American photo and video sharing social networking service founded by Kevin Systrom and Mike Krieger. In April 2012, Facebook Inc. acquired the service for approximately US$1 billion in cash and stock.

Instagram history timeline

  • October 6, 2010: Instagram launches.
  • December 12, 2010: Instagram has 1 million users.
  • March 21, 2011: first worldwide InstaMeet.
  • August 3, 2011: 150 millionth photo upload.
  • September 20, 2011: introducing version 2.0 with four new filters.
  • September 26, 2011: 10 million users!

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